Product design for Snauwaert
hi-ten series
We put the legendary hi-ten racket from the eighties in a new rocking dress! However the Research & Development team is based in Venice, Italy, we’re still proud to put the Belgian flag on every racket design for Snauwaert.
Design process
market research - brainstorm idea generation - trial and error design - final design
Year
2022-2023
vitas fast forward series
Cosmetics design for the Vitas Fast Forward tennis line Snauwaert. Inspiration in electronics, railway stations, … led to a beautiful play of cords and pieces. Using black frame with fluorescent colors for an outstanding, aggressive look - speaking to every age.
Design process
market research - brainstorm idea generation - sketches - first vectors - prototype 3d model - trial and error design - final design
Year
2021-2022
relaunch tennis products
Look and feel for the Snauwaert comeback. Following strict guidelines and heritage that the client wanted to keep, we designed eight rackets, three ball packagings, one dampener, one kids racket, three bags. All in one process.
Design process
market research - a lot of brainstorms - sketches - prototyping - meetings - trial and error design - prototype - final design
Year
2015 - 2020